In 2008, inspired by Iva’s stories about growing up and rowing in Bulgaria, a small group of masters rowing clients became interested in visiting, and the first rowing tour was born! See gallery of the 2008 tour. In 2009 Iva founded iROW Fitness Studio and continued to offer rowing tours in Bulgaria as part of iROW Fitness Studio’s services. After tremendous success with the Bulgaria tours, Iva founded iROW Tours, as a sister company of iROW Fitness Studio and expanded to additional destinations like Slovenia and Croatia, Hungary, Slovakia and Czech Republic. Iva personally designs every trip guided by her standard for excellence and attention to detail. She is there with you each step of the way to ensure the quality of your travel experience.